SubscribeDisplay Relevant Adsense Ads Using Section Targeting
Adsense has become the main source for revenue among many bloggers. However,making money using adsense is not as easy as many believe it to be.
Many components have to be combined skillfully to even hope for a considerable amount of profit. One of the most important aspects of making money with adsense is your ability to serve your audience with the most relevant advertisements.
Google has added several features to their adsense program to enable publishers to better target ads. Section targeting is the latest and most effective addition to adsense.
Blogs usually contain many features that often confuse the adsense bot and result in serving irrelevant advertisements. Some of these features include Catagories,User Comments,Your Web Profiles,and even RSS Web Feeds.
For instance if you were to write a post on the Lastest Cellphones but spam produced by user comments might contain links to Mesothelioma sites. This alone could confuse the adsense bot to produce ad’s that are completely irrelevant to your post topic.
A post usually only takes up 50 percent of the total blog,while the rest of your space is filled with comments, links, catagories, Flickr images and such forth. Google has infact developed section targeting to deal with these exact situations. Section targeting uses certain html tweaks to force the google adsense bot to focus on specific content.
Some things to note before implementing Google Section Targeting:
1. Don’t cheat Google by targetting wrong content (doing so might result in Google banning).
2.Try including user comments in the Tags, but do remove them if you find that it is worthless.
3. If you do not see results quickly, give it few days for the adsense bot to crawl your blog.
4. If your Google earnings drop for the first few days, experiment for some time.
5. Always include the Title of post within the tags.
This is how it’s done. Just open your HTML page in your prefered editor such as notepad and place your cursor to the beginning of your article and insert the following line:
note:If you are using wordpress or any other blog publishing software that contains a built in editor, you can place the following lines without any external software such as notepad.
<!- -google_ad_section_start- ->
Then point your cursor where your�post ends and insert the following HTML line
<!- -google_ad_section_end- ->
By adding the above code to your template you are basically suggesting to the google bot which content you want included.
[screenshot provided by Digital Inspiration]
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Derek Fons said,
November 13, 2006 @ 12:18 am
You need the 2 -’s at the start and end of each tag.
Good Tip though
Justin Silverton said,
November 13, 2006 @ 12:20 am
This is a great article..Thanks!
I have had similar issues with irrelevant content being displayed on my site.
EliteGamer said,
November 13, 2006 @ 3:58 am
Adwords can be usefull but most of the time getting a random site to advertise on you instead is worth more.
Jason Slitzer said,
November 13, 2006 @ 4:03 am
Couldn’t you just add some dynamic php code inbetwee that would randomally shuffle out various lines of text, so if you knew a high paying keyword was “monkey paw”, you could have a php script randomally cycle through various sentences about ‘monkey paw’. The sentences could make sense, and google would never be able to detect this type of fraud become its not static content and its always changing, and technically this is legitimate but in some ways its gaming the system.
paul said,
November 13, 2006 @ 5:01 am
Jason,
I dont believe in trying to play google,as I am sure google is smart enough to figure it out sooner or later.My best advice to anyone trying to profit from their blog using adsense is to follow all of the google rules.
Keith said,
November 13, 2006 @ 1:47 pm
Though Adsense targeting may sound essential for display relevant ads, but it does filter away some of other potential advertisements. Whether should there be profit or not, I’ll guess I will let Adsense do the talking.
dmolavi said,
November 13, 2006 @ 3:57 pm
this is in google’s rules:
https://www.google.com/adsense/support/bin/answer.py?answer=23168&ctx=en:search&query=section+targeting&topic=&type=f
§ Cyrille Grobost Blog said,
November 13, 2006 @ 9:56 pm
Optimiser vos annonces AdSense avec le ciblage par section (section targeting)…
Il est assez simple d’afficher des publicités AdSense sur son blog : une inscription, une petite configuration des annonces à afficher, un copier-coller du code javascript généré, et hop, votre blog est maintenant paré à générer des millions …
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Web Design Company said,
December 15, 2006 @ 5:27 am
It is very good article how to make moneny from google adsense .Most revelent advertisement is also an important aspect in google adsense. There are some other things about adsense that should be very clear . These are Google Cash Frenzy Start an Online Article Directory and Rake in the Cash Adsense Secrets – Why You Should Know Them When They Are Available Google Adsense Is Easy To Start But Not That Easy To Success If You Do Not Know How Secret of adsense How TO Start Making Money With Adsense
Mehrdad said,
April 11, 2007 @ 4:03 pm
Thanks, Great tip! Hopefully it resolves one of the biggest issues in my weblog (relevant ads). I also added a link to your post in the collection of related articles that I have in my weblog:
http://colorfulmoment.com/en/?p=1302
Matt said,
April 25, 2007 @ 5:03 pm
Dude….that is actually a great idea. If you use your brains you can make a ton of money with adsense. I bet most of these sites are still on just because of the adsense program.
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Paul Jacob said,
September 25, 2007 @ 7:53 pm
@Paul
I am personally using the method mentioned above and would guarentee the results are positive. Ads are much more targeted meaning a lot more relative which in turn increases the click through rate.
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yep95821 said,
November 22, 2007 @ 11:39 am
Hey all,
Have been researching adsense for a while now, and just recently started making some decent cash flow by using some advertising methods. Problem is, when i’m only netting 10%/day because Google is displaying ads which are completely irrelevant and i’m getting a 3% CTR, well, it pisses me off.
I can open the same EXACT index.html file from my computer, and get COMPLETELY relevant ads, but if I open that exact same file by searching through Google, and clicking on the site, every single ad on the page is COMPLETELY IRRELEVANT.
It doesnt make ANY sense, and Iv’e searched and searched for anything i’ve done wrong within my page structure and can’t find anything. Iv’e even used the same exact template (minus the content / article etc.) from other sites, which are working great and have no problem, and still. This one site seems to suffer with irrelevant ads.
I read somewhere that it could be the advertisers running out of funds due to too many “webmaster / ad-displayers” but why would there be ads about something COMPLETELY not even in the same ballpark? And why when I run that same exact html file from my desktop, do I get all relevant ads???
I’m obviously confused and irritated, but would give much thanks to anyone that would be able to provide info on this “situation”.
yep95821 said,
November 22, 2007 @ 11:47 am
PS- Before anyone asks me, my keyword density is more than sufficient, I have also implemented the AdSense “section targeting” although only a day or two ago, so hopefully it shows some results.
I also have used some of the “ad filters”, although I try not to use too many, as these are all time blocks from the sites you set up, and I don’t know how many, or what sites I will have in the future, and possibly forget what “competitive ad filters” I may have set in the past.
Once again, any input is greatly appreciated. Thanks!
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December 16, 2007 @ 12:26 am
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